Las Vegas: IBM announced new and extended partnerships aimed at meeting the rising demand for energy efficient
data center capacity worldwide, while providing more flexible options for clients to meet business demand and IT
growth.
Speaking before an audience of over 1,500 at Gartner's 28th Annual Data Center Conference, Steven Sams, vice
president of Site and Facilities for IBM Global Technology Services, called to action the global leading power, cooling
and cabling providers to partner with IBM and each other in new ways to drive cost optimization.
IBM continues to build strong relationships with the world's leading providers of data center physical infrastructure
equipment to champion an expanded modularized data center. The following members have worked with IBM to
integrate their products and services with IBM's Portable Modular Data Center (PMDC): Anixter, APC by Schneider
Electric, CommScope, Eaton Corporation, Emerson Network Power, Panduit, Siemon, and Vette Corp. Targeting
data centers at the most fundamental levels, IBM's ecosystem of partners have helped clients expand their operations
more efficiently. The Portable Modular Data Center can be shipped and deployed into any environment, enabling
clients to install a data center in any remote location or employ a temporary data center solution; as well, the Portable
Modular Data Center can be used as a mobile solution for disaster recovery, disaster avoidance and other mobile
needs.
"These partnerships allow IBM to produce a broader lineup of solutions to provide cost-effective and flexible data
center alternatives from mid-size companies to large enterprises requiring remote and temporary data center
capacity," said Sams. "Consequently, IBM offers the most comprehensive range of options for clients, with the IBM
Data Center Family, to support their business growth in a cost-effective manner."
IBM's PMDC provides a fully functional data center in a shipping container with a complete physical infrastructure
including power and cooling systems and remote monitoring. It also has all the elements of the secure operating
environments found in traditional "raised-floor" data centers, including protection from fire, smoke, humidity,
condensation and temperature changes. The PMDC can support multiple technology vendors and multiple systems in
an industry standard rack environment and enables complete access to both the front and rear of the IT equipment
from within a physically and environmentally secure container.
The modular offering has the ability to set up shop virtually anywhere, provided there is access to water, electricity and
telecommunications. Moreover, the PMDC approach can cost up to 30 percent less to design and build, and consume
up to a 50 percent smaller footprint.
PMDC is one member of the IBM Data Center Family® of solutions to drive greater advancements in energy
efficiencies by making data centers more flexible in matching information technology (IT) needs to capital and
operating costs. With roughly 60 percent of the capital costs and 50 percent of the operational costs of running a data
center being energy related, the ability to design, construct and activate a highly energy efficient data center has
become a business imperative.
Contact: Aliza Fischer
IBM Media Relations
917-472-3721
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